The San Antonio River Walk Association today announced a charitable partnership with Silver Eagle Beverages to present the Bud Light River Walk Relief Concert Series. Silver Eagle Beverages has pledged to match contributions dollar for dollar, up to $10,000, for all contributions made by the community during the Concert Series.
“SARWA is appreciative of Silver Eagle Beverages’ ongoing support of the annual events we produce on the River Walk, bringing happiness to so many people,” said Maggie Thompson, Executive Director of the San Antonio River Walk Association. “We were not surprised and are very appreciative of their willingness to provide financial assistance to the hard-working folks in the hospitality industry who need our support now.”
Donations made from the weekly virtual concert series go to Friends of the River Walk, a 501(c)3 Non-Profit under the San Antonio River Walk Association. Friends of the River Walk will donate 100% of the proceeds to Culinaria’s Emergency Relief Fund, which funds Culinaria’s HospitALLity House and will provide monetary support to local bars, restaurants and hospitality workers affected by the COVID-19 crisis.
“Our community is one that always supports each other in good times and in bad, and Silver Eagle continues to demonstrate how a corporation can be at the forefront of making a difference” said Suzanne Taranto, President and CEO of Culinaria. “We are incredibly thankful for their support and their leadership in our community. In a situation that is currently keeping us all separated, this concert series from the San Antonio River Walk Association brings a sense of togetherness and community, all in an effort to help our friends and neighbors.”
“Silver Eagle Beverages is proud to partner with the San Antonio River Walk Association for a cause that will directly support the hospitality industry during this unprecedented time of need,” said John L. Nau III, Chairman and CEO, Silver Eagle Beverages.
To support the cause, donations can be made on the San Antonio River Walk’s donation page linked here. The weekly concert series features a video every Friday at noon with local musical artists and chefs and is aired on the River Walk Association’s Facebook and YouTube page.
Read more and find out how to donate directly to the River Walk at Kens 5.